Casumo Integrates Casino Products of Pragmatic Play
Pragmatic Play has expanded its relationship with Casumo by introducing slots and Live casino goods to their customers through direct integration. Casumo would have full access to Pragmatic Play's single-API suite as a consequence of the expanded relationship.
Pragmatic Play And Casumo Collaboration
Pragmatic Play, the leading provider of content in the gaming industry, confirmed it has expanded its relationship with Malta-based operator Casumo on December 10. As a result of the expansion of the agreement, Pragmatic Play's slots and Live casino goods are now available through direct application for Casumo.
While previously with the aid of a third party Casumo had access to the supplier's slot material, now the user would have direct access to Pragmatic Play's single-API portfolio.
In addition, the relationship expansion marks Pragmatic's appearance for Casumo clients on the Live casino portfolio. Titles that Casumo consumers will enjoy include Roulette Azure, Blackjack Azure and Mega Wheel, Pragmatic's first game show brand.
? Delighted to take our partnership further with Casumo! The tier-one operator now offers our Live Casino products, after previously integrating Slots. Both verticals are delivered to Casumo through direct integration. https://t.co/6KkPEA4yL5
18+ | https://t.co/jIl6UrUvsP— PragmaticPlay (@PragmaticPlay) December 10, 2020
Casumo Moves Forward
In a tweet, Casumo's Director of Gaming Jacqui Gatt said the direct alignment of Pragmatic Play was a logical move forward for the organization and its labels. In addition, Gatt noted the excellent success of Pragmatic Play slot games over the past few years. The business will also continue to sell Casumo's exquisite collection of top-performing slots according to her.
“We are also excited to follow the performance of the impressive Live Casino product, recently launched at Casumo.”
Jacqui Gatt, Director of Gaming at Casumo
Gatt added that Casumo can also gain access to the improve in-game promotional resources from the single API, which can be very helpful to the business by increasing player interaction. In conclusion, she said the organization is looking forward to seeing the success of the newly released amazing Live casino goods for Casumo clients.
Pragmatic Sees Joint Development
Pragmatic Play's Chief Business Development Officer Yossi Barzely said Casumo is one of the iGaming market's largest operator brands. He also added the company is happy to complete full integration. According to Barzely, the seamless offering of multiple product lines through a single API would allow Casumo's offering to be extended rapidly.
“We look forward to the shared growth we will experience through this partnership and are beyond excited to see our Live Casino games perform with Casumo.”
Yossi Barzely, Chief Business Development Officer at Pragmatic Play
Pragmatic Play reportedly generates up to 5 new slot headlines a month. The company also announced last week that it signed a related contract with leading gaming operator Kindred. As a result, Pragmatic Play completed incorporation of its Kindred Group Live casino portfolio.