Pariplay Enters the Spanish Market in Collaboration with MGA Games

Pariplay Ltd, the Fusion aggregation platform and the program of development Ignite Studio, has entered Spain's MGA Games market through 888 casino.

The arrangement guaranteed that the locally licensed products of the business would be available to Spanish players.

Guy Cohen, SVP, Head of B2C at 888 Holdings said:

“The market leading offering from MGA Games is an important addition to our Spanish business. Having already seen the benefits of the multi-market content provided by Pariplay Fusion™, we definitely see this partnership as a win. We are confident it will allow us to extend our reach even further into the Spanish market and help us continue to deliver on our commitment to a safe and enjoyable gambling experience.”

MGA Games has entered a group of service providers using Fusion, with other recent countries using the platform being Switzerland and Portugal.

The business statement underscored the partnership's excellent timing. The country's online gaming industry is increasing, according to the Spanish regulator Dirección General de Ordenación del Juego (DGOJ); sales were €218m ($259.9m) in Q1 2020, an 18% rise from Q4 2019.

Joan Sanahuja, CEO at MGA Games said:

“We are delighted to become part of Pariplay’s Fusion platform, as it provides us with a very unique opportunity to expand the reach of our offering to even more operators. Kicking things off with 888casino.com puts us in an excellent position to leverage our game content.”

Adrian Bailey, Managing Director at Pariplay, was delighted with the partnership:

“We are eager to see our leading portfolio of games made available through 888casino and look forward to providing even more local Spanish content to other operators over the course of this quarter and into 2021.”