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Pointsbet Strengthens Brilliant Sporting Ties to Include Online
2020-10-11

Pointsbet strengthens brilliant sporting ties to include online

To add live streaming PointsBet has extended its current relationship with Genius Sports. The broadcasting is distributed by Betgenius, a brilliant sports affiliate. This makes PointsBet the first US operator to file for streaming.

Expand Relationship Between PointsBet And Genius Sports Company

PointsBet, a multinational sportsbook provider, has strengthened its strategic alliance with Genius Sports Group to carry out subscription platforms throughout the United States. Under the expanded arrangement, PointsBet became the first US provider to sign up for the Streaming solution to be offered by the betgenius affiliate of genius sports company.

The collaboration includes thousands of live streams across various sports and geographies as well as in-game premium options that are powered by official details. PointsBet consumers will be able to wager via the business app and website to view the live streams. The live streams can be viewed by local players from New Jersey, Iowa and Indiana. Additionally, local players in Illinois, Michigan and Colorado will be able to connect the sources.

The games that will be available by the subscription service will mainly be played in off-peak hours. That way PointsBet fans will have plenty of wagering opportunities even though the big leagues are out of operation. In addition, Betgenius will continue to provide pointsbet consumers with entirely flexible in-game pricing for an variety of sports and competitions. PointsBet will now be providing its customers with access to the highest-quality official data and subscription content through the agreement with Genius Sports Group.

Iceberg Tip And Important PointBet Moves

Betgenius' parent company Bill Anderson, SVP – U.S. at Genius Sports Group, said the company is excited to begin streaming with the first U.S. customer. PointsBet continues to expand impressively on the US market by delivering exclusive and differentiated betting experiences, he adds.

"With competition fierce, standing out in the market is more important now than ever, and our Streaming service provides an exciting and powerful way to do that," Anderson summarized.

While this partnership with Betgenius is just the tip of the iceberg for PointsBet in terms of streaming, it is an important first step toward strengthening our foundation for success as the popularity of in-play wagering increases.

Ron Shell, VP Customer & Insights at PointsBet USA

According to Shell, the regular U.S. sports bettor actually positions almost flawless 50/50 split bets before rivalry starts over in-play bets. In addition, according to PointsBet and industry analysts, wagering will soon be more focused on in-play as the U.S. market continues to expand. This is a inevitable move, the company argued, considering the strong frequency in U.S. sports activities.

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